What is visual marketing? It is a method of utilizing visual aids to communicate your audience about your business or products or services by using design elements and graphics. And why is it important? An image attracts:
1. busy people who wouldn’t take tke time to read long content.
2. foreign people who don’t understand a local language to read.
So an image or few images can help people to understand content or message which you convey.
I would like to talk about a fact about visual marketing on social media such as Facebook, Twitter, Pinterest, etc. Check out Pictures, Links Most Likely To Be Shared
A statistic about “Social Media Content Most Likely to be Shared”, it shows that most people prefer to check pictures or photos than other content kind like links, quotes, videos, etc. High quality infographics are read 10x more than the text only contents.
And SocialBakers shows about photos get the most action 93% on Facebook. In Facebook, more than 90% of information communicated to people is graphic. And photos get 2 – 3x more than text only updates.
How To Leverage Visual Marketing for Your Online Business
There are many internet marketing kinds you can use to promote with the visual marketing. Blogging, social media, video marketing, emailing, press releases, etc. the social media is most frequently accessed people daily through PC, laptop and mobile while they are working or relaxing or having other activity.
I give few case studies with visual marketing on social media:
- Twitter @OMGFacts is always updating with new photos daily. Now it has 6.41 million followers.
- Facebook – Boom Social with Kim Garst is with 107K likes and social media niche. It also always updates new images or photos.
Social media is a must to have in the social media era. You can choose one or few of few social media sites. Facebook, Twitter, Pinterest, Instagram, Google + or others. If you don’t have images for uploading to the social media, you can take many images from images.Google.com, but make sure these images are without copyright.
To get loads of new followers without spending a single penny, you need to be persistent and focus one method in first few weeks. Of course, you can’t get thousands of followers in the first day for free, you need many days to take action daily… in generating traffic between 2 – 3 months to take them.
And how about monetization with this method? Can you monetize the visual marketing on social media? Of course! You need to get enough amount of targeted followers who based on a niche, then you can promote products. If you don’t have products, you can try affiliate programs to promote e.g: ClickBank, CJ, LinkShare, etc. To find more affiliate programs, you can do googling it. After getting thousands of followers or likes with proper method, you can monetize them and earn US$ x,xxx monthly.